Work with YouTube on an original special about vaccinations targeted to young people (similar to the YouTube’s Dear Call of 2020 special). Work with Instagram to produce a series about vaccines for @Instagram (the largest social media account in the world, 387 million followers). Feature young creators doing in-depth pieces about young people’s questions. Request a Stories Highlight on Vaccines on @Instagram to stay on the account through 2021. Request major TikTok, Snapchat and Instagram influences to create videos of themselves being vaccinated and start a special campaign of funny and/or musical videos about being vaccinate to encourage others to create content and post. Earned Media Request a vaccination special on Christian Broadcast Network featur[ing] Evangelical leaders. Request that the major live TV entertainment shows feature hosts being vaccinated on air (ex: the hosts of The Voice). Request that the TV morning and daytime talk shows feature special vaccination reunion moments with everyday Americans talking about what this means to them (ex: hugging grandma for the first time). Convene an editorial meeting with the publishers of Catholic newspapers and newsletters across the country (ex: America Magazine, Florida Catholic, The Catholic Spirit, The Tablet). Biden interview with Chip and Joanna Gaines for Magnolia. Request vaccination specials with BET, The Undefeated, Desus & Mero, Sneaker Shopper Hot Ones. Request a vaccination special With Christian Broadcasting Netflix and Evangelical leaders. Place a trusted messenger on the Joe Rogan Show and Barstool Sports to promote vaccination (work with outside expert to identify who will be most effective). Partnerships
Work with the NFL, NASCAR, MLB, CMA to request they create content with their talent and release through their broadcast and social channels. Also create a Share the Mic program where the talent elevates public health voices. Work with all major sports leagues to send vaccination information to ticket holders Work with ESPN for hosts to provide vaccination information. Partner with Disneyland Parks for vaccination events when the amusement parks reopen. Work with the Hollywood guilds to work vaccination messaging into scriped and reality TV shows (ex: Writers Guild, Directors Guild.) These records show a disturbing and massive campaign by the Biden administration to propagandize and politicize the controversial COVID vaccine. It seems as if the entire entertainment industry was an agent for the government!
Click for Full Text!
