[Home]  [Headlines]  [Latest Articles]  [Latest Comments]  [Post]  [Mail]  [Sign-in]  [Setup]  [Help]  [Register] 

"America Must Slash Red Tape to Make Nuclear Power Great Again!!"

"Why the DemocRATZ Activist Class Couldn’t Celebrate the Cease-Fire They Demanded"

Antifa Calls for CIVIL WAR!

British Police Make an Arrest...of a White Child Fishing in the Thames

"Sanctuary" Horde ASSAULTS Chicago... ELITE Marines SMASH Illegals Without Mercy

Trump hosts roundtable on ANTIFA

What's happening in Britain. Is happening in Ireland. The whole of Western Europe.

"The One About the Illegal Immigrant School Superintendent"

CouldnÂ’t believe he let me pet him at the end (Rhino)

Cops Go HANDS ON For Speaking At Meeting!

POWERFUL: Charlie Kirk's final speech delivered in South Korea 9/6/25

2026 in Bible Prophecy

2.4 Billion exposed to excessive heat

🔴 LIVE CHICAGO PORTLAND ICE IMMIGRATION DETENTION CENTER 24/7 PROTEST 9/28/2025

Young Conservative Proves Leftist Protesters Wrong

England is on the Brink of Civil War!

Charlie Kirk Shocks Florida State University With The TRUTH

IRL Confronting Protesters Outside UN Trump Meeting

The UK Revolution Has Started... Brit's Want Their Country Back

Inside Paris Dangerous ANTIFA Riots

Rioters STORM Chicago ICE HQ... "Deportation Unit" SCRAPES Invaders Off The Sidewalk

She Decoded A Specific Part In The Bible

Muslim College Student DUMBFOUNDED as Charlie Kirk Lists The Facts About Hamas

Charlie Kirk EVISCERATES Black Students After They OPENLY Support “Anti-White Racism” HEATED DEBATE

"Trump Rips U.N. as Useless During General Assembly Address: ‘Empty Words’"

Charlie Kirk VS the Wokies at University of Tennessee

Charlie Kirk Takes on 3 Professors & a Teacher

British leftist student tells Charlie Kirk facts are unfair

The 2 Billion View Video: Charlie Kirk's Most Viewed Clips of 2024

Antifa is now officially a terrorist organization.

The Greatness of Charlie Kirk: An Eyewitness Account of His Life and Martyrdom

Charlie Kirk Takes on Army of Libs at California's UCR

DR. ALVEDA KING: REST IN PEACE CHARLIE KIRK

Steven Bonnell wants to murder Americans he disagrees with

What the fagots LGBTQ really means

I watched Charlie Kirk get assassinated. This is my experience.

Elon Musk Delivers Stunning Remarks At Historic UK March (Tommy Robinson)

"Transcript: Mrs. Erika Kirk Delivers Public Address: ‘His Movement Will Go On’"

"Victor Davis Hanson to Newsmax: Kirk Slaying Crosses Rubicon"

Rest In Peace Charlie Kirk

Charlotte train murder: Graphic video captures random fatal stabbing of young Ukrainian refugee

Berlin in July 1945 - Probably the best restored film material you'll watch from that time!

Ok this is Funny

Walking Through 1980s Los Angeles: The City That Reinvented Cool

THE ZOMBIES OF AMERICA

THE OLDEST PHOTOS OF NEW YORK YOU'VE NEVER SEEN

John Rich – Calling Out P. Diddy, TVA Scandal, and Joel Osteen | SRS #232

Capablanca Teaches Us The ONLY Chess Opening You'll Ever Need

"How Bruce Springsteen Fooled America"

How ancient Rome was excavated in Italy in the 1920s. Unique rare videos and photos.


Status: Not Logged In; Sign In

United States News
See other United States News Articles

Title: P&G’s Gillette ad asks men to shave their ‘toxic masculinity’ and a big backlash ensues
Source: Market Watch
URL Source: https://www.marketwatch.com/story/p ... 01-15?siteid=yhoof2&yptr=yahoo
Published: Jan 15, 2019
Author: Staff
Post Date: 2019-01-15 11:43:38 by Deckard
Keywords: None
Views: 962
Comments: 2

A 30-year-old tag line selling Gillette razors to men is having its own #MeToo moment, and some of its whiskered target audience and the women behind them are outraged that a big consumer brand stepped outside of grooming.

There’s little that bristles men, and many women, like trying to define manhood. That’s just the off-the-news waves that Procter & Gamble Co. was aiming for, its marketing executives said, even while acknowledging the risks of navigating social movements.

The Gillette brand that claims it’s “The Best A Man Can Get” this week launched a campaign around the sexual harassment movement, and with the idea of “toxic masculinity” already in the zeitgeist, the ad got plenty of response. Most came in a Twitter uproar and pledged product boycott, though included some observers — of all genders — saying the timing is right.

The ad, created by the brand’s agency Grey and titled “We Believe,” opens with audio of news about the #MeToo movement, bullying and uses the hot-button phrase “toxic masculinity.” A narrator goes on to dispute the notion that “boys will be boys,” asking, “Is this the best a man can get? Is it? We can’t hide from it. It has been going on far too long. We can’t laugh it off, making the same old excuses.”

“The video is sad and depressing while putting ALL men in a bad light,” one Twitter user wrote. “Men aren’t just waking up to bad things that are going on. There have always been good men. Bad ones too, yes, but the same can be said about women.”

Women also responded:

Other brands went for the counter play.

P&G said it has no plans to pull the spot in the face of some negative reaction, The Wall Street Journal reported. “We recognize it’s sparking a lot of passionate dialogue — at the same time, it’s getting people to stop and think about what it means to be our best selves, which is the point of the spot,” said Pankaj Bhalla, Gillette brand director for North America.

P&G shares were up slightly early Tuesday. The stock is down about 0.8% so far in January, but up over 1% for the past year.

Post Comment   Private Reply   Ignore Thread  


TopPage UpFull ThreadPage DownBottom/Latest

#1. To: Deckard (#0)

misterwhite  posted on  2019-01-15   12:41:04 ET  Reply   Trace   Private Reply  


#2. To: Deckard (#0)

Maybe they're trying to sell pink girl razors to fags.

Hank Rearden  posted on  2019-01-15   13:36:34 ET  Reply   Trace   Private Reply  


TopPage UpFull ThreadPage DownBottom/Latest

[Home]  [Headlines]  [Latest Articles]  [Latest Comments]  [Post]  [Mail]  [Sign-in]  [Setup]  [Help]  [Register] 

Please report web page problems, questions and comments to webmaster@libertysflame.com