It appears that Google may have silently joined the ranks of one side of the gun control debate.
On February 26, Twitter users LADowd and Xavier Dreyman noticed that results in the most-used search engine in the world were returning nothing in the Shopping tab when any query included a gun part, model, or manufacturer.
His first result was for the rather broad term of rifle scope. This netted zero results while providing just two sponsored results below the main search. Curiosity mustve taken over and he continued on looking for remington razor which also netted a whopping 0 results. Turns out, the problem was that Remington is most known for firearms.
Twitter users became even more curious. Myself and others decided to test this and any shopping result for anything related to Remington, Glock, and Colt turns up nothing. Twitter user Stigcicle found a more concise list that includes censoring Steyr, an Australian town has the misfortune of sharing the name with a gun manufacturer. This includes shopping for parts for your Dodge Colt; if you still have one it is likely in need of many parts anyway.
In order to verify, I took a video of the search results to confirm. Sure enough, it returns 0 results.
In the wake of the Marjory Douglas Stoneman shooting that left 17 dead, renewed calls for gun control are center stage. So are the demands for consumers to boycott the NRA; companies that have business relationships are also facing mounting pressure from consumers and activists.
However, Googles actions in the wake of the this tragedy are not a surprise given the companys known political stances. What is surprising is the action was taken in silence. In a time when so many are proud to announce their disagreements with the NRA, one cant help but wonder if this is Googles way of testing the waters. After all, if it backfires, they can easily claim it was the mistake of some unaccountable department with nameless employees. If it wins, they claim victory. It almost looks strategic.
Poster Comment:
Tried a search for "Colt 45 Malt Liquor" = Your search - colt 45 malt liquor - did not match any shopping results.. Tried "Olde English 800 Malt Liquor" = comes up with 6 pages of results.
Some of these search engines keep a profile on you. They do return different results to different users using the exact same queries. But they are multinational and they do implement a fine-grained response based on past searches you've done, links you've clicked, what's trending on popular pages, etc.
So this report is suggestive but anecdotal so far.
DuckDuckGo returns normal results for "Colt 45 Malt Liquor". And it returns handgun results if you search just for "Colt 45".
But Google and Bing and Yahoo can produce some very different results for different people searching the same terms. Back when they were all new to the search business, the search results were uniform for all users. Since then, they tailor the search results.