United States News
See other United States News Articles
Title: NFL TV Ratings Slump Again
Source:
Bloomberg
URL Source: https://www.bloomberg.com/news/arti ... ricane-coverage-steals-viewers
Published: Sep 13, 2017
Author: Lucas Shaw
Post Date: 2017-09-14 19:36:12 by nolu chan
Keywords: None
Views: 3840
Comments: 34
NFL TV Ratings Slump Again By Lucas Shaw Fewer people watched the opening week of National Football League coverage than they did last year, a decline TV executives chalk up to Hurricanes Irma and Harvey. Cable news and the Weather Channel almost tripled their audiences in prime time and grew fourfold during the day, according to data from the networks, drawing fans away from football. “Thursday Night Football” was down 13 percent, and Sunday games on Fox and CBS also declined. “Sunday Night Football” on Comcast Corp.’s NBC, featuring the arch-rival New York Giants and Dallas Cowboys, was a rare bright spot. A drop in viewing last year caused consternation at league offices and the major media companies that count on the NFL to deliver the biggest audiences on TV. Executives blamed several factors, led by interest in the presidential election and a poor slate of games. Pro football drew $4.2 billion in regular season ad sales last year, according to Kantar Media and SMI Media Inc. Eager to get off to a good start this year, the league responded by scheduling more appealing match-ups early in the season. That didn’t work last week, and networks are now pointing to the weather. Analysts, investors and advertisers will keep an eye on early-season ratings to see if last week’s hurricane-related drop is an anomaly or continues last year’s troubling downward trend. The NFL has proved resistant to the pressure affecting entertainment programming: the growing number of people who watch TV on demand rather than live, including some who don’t pay for TV at all. “All eyes will be on this season’s ratings trends,” Michael Nathanson, an analyst with MoffettNathanson LLC, wrote in a note before the season started. “Why do we care so much about the NFL? Well, that’s where the money is.
Bloomberg
September 13, 2017, 1:40 PM CDT
Post Comment Private Reply Ignore Thread
Top • Page Up • Full Thread • Page Down • Bottom/Latest
Begin Trace Mode for Comment # 3.
#2. To: nolu chan (#0)
The brain injury issue is hurting them. Parents don't want to support the NFL and buy merchandise or make a game day with the kids if they don't want the kids to play football at all. The NFL is oversaturated. They need to dump the Thursday night games. There's too much football and it's become a commodity. That's a bad move for the NFL who should be in the business of making games a little scarce. Too many replays and game delays and commercial interruptions in games. Too many hacks at ESPN talking Lefty politics. And, yeah, jerks like Kaepernick disrespecting the flag and the anthem. Add them all up and you get significant declines in NFL viewership and revenue. And you lose that bandwagon effect where some people will watch the big game just so they don't get left out of water cooler talk at work about the game.
He is a dumbass. Pissed away a multi million dollar contract, just to impress his girlfriend. His next job may be " do you want to supersize the fries ? "
#4. To: Stoner (#3)
If nothing else, ESPN probably would want him as an on-air commentator. This would be bad for them overall but that wouldn't stop them.
Top • Page Up • Full Thread • Page Down • Bottom/Latest
#3. To: Tooconservative (#2)
" jerks like Kaepernick disrespecting the flag and the anthem. "
Replies to Comment # 3.
End Trace Mode for Comment # 3.
[Home] [Headlines] [Latest Articles] [Latest Comments] [Post] [Mail] [Sign-in] [Setup] [Help] [Register]