Team Clinton knows a lot of people will be tuning in to the Weather Channel as a category 4 hurricane moves toward Florida and makes its way up the East Coast.
“Over the past few days, our campaign made millions of dollars of adjustments and refinements to our TV buys on dozens of different cable stations in markets all across the battleground states,” said Clinton campaign spokesman Jesse Ferguson.
“The Weather Channel represented less than 1 percent of that spending. These shifts were part of our regular updates to maximize efficiency, effectiveness and reach of our ad buy.”
The ads will run for five days.
In the past political campaigns usually avoided exploiting human suffering to court votes but Clinton who is in a tight race with Donald Trump is apparently oblivious.
“You need to strike a balance between looking presidential but not looking like you’re a politically crass politician who’s parachuting in for a photo-op,” a former advisor the to 2012 Mitt Romney campaign, Ryan Williams, told Newsmax.
“The two candidates are going to have to be very careful because there’s a tremendous risk if it looks like they’re politicizing it in the least,” added Brett Doster, who advised Bush’s reelection campaign in Florida.
