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Title: Cap'n Crunch sails into obscurity
Source: Today
URL Source: http://lifeinc.today.com/_news/2011 ... sails-into-obscurity?GT1=43001
Published: Mar 9, 2011
Author: Ryan MacClanathan
Post Date: 2011-03-09 17:19:42 by A K A Stone
Keywords: None
Views: 893
Comments: 3

The Soggies have finally won: Cap'n Crunch is quietly sailing into retirement.

Long derided by health experts for its high sugar content – a single serving contains 12 grams – the cereal is no longer being actively marketed by Quaker, DailyFinance reports. It appears parent company Pepsico is forcing the good Cap'n to walk the plank.

Cap'n Crunch was once the No. 1 breakfast cereal, but pressure from the White House and health activists is having an effect on how PepsiCo and other food companies peddle their products to kids. Sales of the cereal were down 6.8 percent in 2010.

Last year, PepsiCo vowed to reduce added sugar per serving by 25 percent and saturated fat by 15 percent in its products over the next 10 years.

"PepsiCo is no longer marketing Cap'n Crunch cereal directly to children. In a sense, you could say that they have retired Cap'n Crunch, and that's a good thing," Jennifer Harris, of the Rudd Center for Food Policy & Obesity at Yale University, told DailyFinance. "Unfortunately, children continue to view hundreds of ads per year for high-sugar cereals from General Mills, Kellogg's and Post Foods."

The critics have a point: Children cereals contain 85 percent more sugar, 65 percent less fiber and 60 percent more sodium when compared with adult cereals, according to the Rudd Center research. The average preschooler has viewed more than 500 television ads for such cereals.


Poster Comment:

Jennifer Harris sounds like a dumb ass. Anyone know if she is a lard ass? (1 image)

Post Comment   Private Reply   Ignore Thread  


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#1. To: A K A Stone (#0)

Jennifer Harris sounds like a dumb ass. Anyone know if she is a lard ass?

I can't tell from this picture if she is or not . . .

_____________________________________________________________________________________________
Political tags -- such as royalist, communist, democrat, populist, fascist, liberal, conservative, and so forth -- are never basic criteria. The human race divides politically into those who want people to be controlled and those who have no such desire.”
-- Robert A Heinlein

Ignore Amos  posted on  2011-03-09   17:48:23 ET  (1 image) Reply   Trace   Private Reply  


#2. To: A K A Stone (#0)

Last year, PepsiCo vowed to reduce added sugar per serving by 25 percent and saturated fat by 15 percent in its products over the next 10 years.

So does this mean Rosie O Donnell, Oprah and Roseanne Barr now have a chance to lose some weight??????

Naaahhhh!!!!!!!!

"I love the 45 caliber M1911, I respect the 9MM M9 Beretta but I only carry a CZ for my own personal protection". Quote courtesy of Lt Col John Dean Cooper, recognized as the Father of Modern Handgunning

CZ82  posted on  2011-03-09   19:07:51 ET  Reply   Trace   Private Reply  


#3. To: A K A Stone (#0)

Long derided by health experts for its high sugar content – a single serving contains 12 grams .....

Huh? 12 grams isn't high. If anything,it's typical.

"I adore John McCain, support him 100 percent and will do everything I can to support his reelection. As everyone knows, I was honored and proud to run with him. And Todd and I were with him in D.C. just a week ago." (Sarah Palin,Dec 2009) ************************************ DID Palin say or write these things or not? (Me) I don't know or F ing care. (Mad Dog posted on 2009-12-26 16:36:33 ET,post # 105 http://libertysflame.com/cgi-bin/readart.cgi?ArtNum=5510&Disp=114#C114)

sneakypete  posted on  2011-03-09   21:28:11 ET  Reply   Trace   Private Reply  


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