Frank Lutz has made his career coming up with spin words to fool the average rube on behlaf of the GOP. Inheritance Tax becomes a "death tax" for example.
Frank Lutz has made his career coming up with spin words to fool the average rube on behlaf of the GOP. Inheritance Tax becomes a "death tax" for example.
Not as well and not to that degree or health insurance would have been named "medicare for all".
"Medicare for all" doesn't have the impact of "death panels". Democrats need to learn how to craft a slogan that communicates to message that if this isn't done, you're going to die.
